This is the only book available that provides Real Estate Professionals, Realtors, Mortgage Lenders and Home Sellers the proven secrets they need to discover how to write and create ads that actually produce results and generate phone calls from interested buyers.In addition, Real Estate Professionals and Home Sellers will learn the proven methods and techniques needed to reduce advertising expenses, how to track the effective response rates of ads and how a properly written ad can help to reduce listing time and increase market sales price.
BOOK HIGHLIGHTS INCLUDE:
How To Use Proven Words That Sell and Avoid Words That Un-Sell
Proven Power Words That Help Homes & Properties Sell 5% FASTER
Psychologically Proven Words To Increase The Sales Price of Any Home Up To 6%
The Best Places To Advertise To Reach New Buyers
How To Master The Market Regardless of Conditions
How To Capture Market Share in a Shrinking Market
How To Create Your Own Unique Selling Point
How To Evaluate Your Competitions Ads & Take Their Market Share
How To Remain in Compliance with HUD & Fair Housing Act Guidelines
This book is a Must Have for any Real Estate Professional, Investor or Home Seller. “How to Write Real Estate Ads That Sell” book and correspondence course is also approved by the California Department of Real Estate for 7 Hours of C.E. Credit.
TESTIMONIALS AND REVIEWS
"Great information, after 32 years in the business I finally learned how to write a successful real estate ad" - Carol Mellenkamp, The Real Estate Group
"Michael, that was great! Thank you for opening my eyes to an entirely whole new way of building my business" - Patrick Longrie, South West Equity Mortgage
"I've already started to re-write all of my ads using your techniques"
- Harvey Arias, Bona Real Estate "Excellent presentation and Book, well worth the money! Immediately after I read your book I re-wrote all of my ads"
- Wanda Roberts, All Estates Realtors
"Thank you Michael for a great seminar! Because of you we're completely changing our advertising strategy"
- Johnny Perez, Century 21 "Wonderful information! Being brand new to the field everything I learned today will help me"
- Cherry Goode, ERA Horizon
ISBN Number: 978-1-4276-2691-2
About The Author - Michael Mollenhauer
Michael Mollenhauer has 30 years of sales, advertising, marketing experience in Executive level positions ranging from Director of Sales/Marketing and Internet Services to President of three advertising/marketing companies. Mr. Mollenhauer currently serves as President of 1to1Network, LLC, which specializes in providing advertising and marketing solutions to Real Estate Professionals. Michael is a highly sought after Seminar Presenter and Key Note speaker on the subject of "How To Write Ads That Sell".His “Ads That Sell” live presentation is approved by the California Department of Real Estate for 3 Hours of C.E. Credit.
Michael 's unique style and mastery of generating enthusiasm is one of the reasons he was selected as Emcee for both the 2006, 25th Anniversary and 2007 - High Desert Opportunity Conference and Expo in Southern California featuring Steve Forbes and Jack Canfield as Keynote speakers.
*Licensed California Realtors may request the DRE Approved 7 hr. C.E. Credit course at no additional charge. Certificate # -1002
